Video marketing strategy for businesses demystified. Get 12 actionable tips on creating your own strategy for using videos to get more clicks and sales.
Product videos are a powerful marketing tool that can help businesses reach a wider audience, generate leads, and increase sales. However, in order to know whether your product videos are actually effective, you need to be able to measure their success.
Marketing videos capture attention and engage potential buyers, leading to increased product visibility and higher conversion rates. According to a study by Vidyard, including a video on a product page can increase conversion rates by up to 80%.